About Us

If you're thinking about your next holiday there is no better starting point for unbiased knowledge, help and advice than your truly independent travel agent – Peakes Travel Elite is that agent.
Established in 1988 by Frances and Russell Peake, and initially set up from home, so strong was Frances passion for travel, that before long she had hung up her farmers wellies for good and opened a travel agency in Shrewsbury.
In 2001 Peakes Travel Elite acquired long haul and luxury travel agency, Ron Morgan Travel. Their expertise in arranging bespoke holidays to far flung areas of the world – in particular their knowledge of Australia, New Zealand and Canada – complemented the existing business. This acquisition introduced Frances and Russell to Claire Moore, then Manager of Ron Morgan Travel, who now shares ownership and the running of the company as Russell and Frances enjoy more free time.

Peakes Travel Elite is, very proud of the collective knowledge of their experienced staff. The team strive to achieve their aim of finding the "right" holiday, taking into account individual client interests, budget and tastes. This philosophy compliments the practice of offering a truly one to one service. Peakes Travel Elite treat their customers as individuals rather than a number and enjoy giving good, honest advice – something not often seen in today’s fast changing world.
Proud to be active members of AITO, Peakes Travel Elite support the group of unique and specialist tour operators, who collectively provide an unrivalled range of holidays to every corner of the world. When you book with an AITO member you are assured of the finest personal service, expert knowledge, and a holiday that is fully financially protected. Booking with the experts does not cost you more!
Why Choose Peakes Travel Elite

Local
From our travel agency in Shrewsbury, we have a eye on the world. Come and visit us or call to discuss your next holiday experience. We take the time to get to know you and understand your wants and needs, we can source the perfect travel experience for you.

Independent
We are a family-run, independent travel company. This means we can give completely impartial advice to find the holiday experience to suit your individual needs and go the extra mile to add the special touches to make your trip even more memorable.

Trusted
We are ABTA bonded and since we opened our doors, over twenty years ago, we have used our worldwide experience and provide professional expertise to offer the very best in travel and holidays. From a short break to a long haul travel adventure you can trust Peakes Travel Elite to sort out all the details.




Our Staff

Claire
Claire’s particular passion is luxury and long haul travel. Her more memorable experiences of long...
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Fiona
Fiona is part of the Long Haul team specialising in cruise, she has sailed throughout the Mediterranean...
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Kate
Kate joined Peakes Travel in 2002 and has over 20 years of travel experience. Her passion for travel...
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Sue
Sue has been in the Travel Industry since 1997, and has extensive knowledge of many long-haul...
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Sally
Sally says the only place she belongs is the travel industry and has now been working at Peakes...
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Sarah
Sarah is our newest member of the team, joining us in early 2018 with 8 years travel experience.
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John
John has over 20 years of experience in the travel industry, ranging from working in a Retail...
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Emily
Emily has 5 years’ experience in the travel industry and has been part of the Peakes Team for nearly...
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Frances
Since starting the business over 25 years ago Frances has seen many changes in the industry and has...
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Vicki
Vicki joined Peakes Travel in January 2014 to help her best friend, Claire for a few days, and...
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Lisa
Lisa initially joined the Peakes Travel family back in 1996 as part of the original sale team...
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Laura
Lisa initially joined the Peakes Travel family back in 1996 as part of the original sale team...
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Alison
Alison is part of the Peakes Travel Elite administration team, ensuring everything runs smoothly...
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Susan
Susan is our warm and welcoming Meet and Greet – she will probably be the first person you meet...
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Torr
Torr is our Travel Consultant specialising in European trips. She has travelled all over Europe...
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